If you don't own the warehouse, you don't own the customer experience.

"If you don't own the warehouse, you don't own the customer experience."

Why this matters in practice

3PLs will never care as much as you do. When things go wrong, you are just a ticket number to them.

If this reflects something you've seen, share it with your team.

This insight commonly shows up in these operational situations:

Customer received their order but an item is wrong or missing.